RENEWABLE ENERGY
Sustainable energy systems designed for reliability & impact
The goal was was to develop a digital presence for a renewable energy leader, focusing on educational outreach and product accessibility.
The result is a robust platform that streamlines the transition to solar energy through clear information architecture and a visually cohesive interface that builds trust with both residential and commercial users.
Timeline
10 days
Problem / Solution
The renewable energy sector in Nigeria often faces a gap between technical capacity and user accessibility. Existing platforms are frequently bogged down by overly complex jargon or fragmented service listings, making it difficult for potential clients to understand the long-term value of solar investment or access professional training.
Petfeb was designed to bridge this gap by centering the user journey around "Empowerment through Energy." I implemented a clean, authoritative design system that organizes the brand’s offerings; from solar hardware to staff training programs. By simplifying the path to purchase and prioritizing educational content, the platform transforms a complex technical service into a seamless, community-focused digital experience.
This category details the step-by-step approach taken during the project, including research, planning, design, development, testing, and optimization phases.
Research & Analysis
Reviewed top-performing property platforms to identify patterns in navigation, visual hierarchy, and interaction design.
Design Layout
Curated a modular grid system designed to handle diverse content types, ranging from product catalogs for solar hardware to information-heavy sections for training and community impact projects.
Design System
Established a high-trust visual identity using a professional color palette and typography. I developed a reusable component library in Framer to ensure a consistent, polished look across the shop, blog, and service pages.
Prototyping & Development
Built directly in Framer using responsive constraints and interactive scroll effects to enhance user immersion.
The final delivery was a high-performance ecosystem with a seamless commercial experience, positioning Petfeb as a leader in Nigeria's energy sector.
Integrated Service Model
Successfully unified the three core pillars of the brand; product sales (Shop), technical education (Training), and community impact (Projects), into a single, cohesive user journey.
Scalable Architecture
Engineered a modular design system using flexible Framer components. This allows the Petfeb team to easily update product listings and project case studies without compromising the site's structural integrity or visual polish.
Immersive UI & Feedback
Implemented refined hover states, purposeful transitions, and interactive elements that guide the user through complex information, making the switch to solar feel accessible and modern.
Here, the outcomes and achievements of the project are highlighted, including user feedback, adoption rates, and industry recognition.
Optimized Conversion Paths
By streamlining the navigation between product education and the "Buy Now" checkout process, the platform saw a significant boost in lead generation and customer inquiries.
Strengthened Brand Authority
The modern, clean interface effectively communicated technical reliability, reinforcing user trust and positioning Petfeb as a premier choice for large-scale solar installations.
Future-Proof Infrastructure
The development of a robust component library in Framer ensures the site is ready for rapid expansion, allowing for easy integration of new product lines and training modules as the brand grows.
